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In its own words

Paid media should be measured on pipeline and revenue, not vanity metrics
A visual selected by Initio B2B for its website

Industries

Based on 12 named clients.

Selected work

Projects Initio B2B publishes on its own site.

  1. 01

    Published case study

    Scaling Paid Search To Drive Down Cost Per Acquisition in FinTech

Clients they name

12 companies named on Initio B2B’s site.

  • ASSISTments
  • FINTRX
  • Fivetran
  • FYIsoft
  • InfluxData
  • Interactions
  • Mingo
  • PTC
  • Resolve
  • The Learning Agency
  • Tropic
  • Versa

How they work

Engagement

Month-to-month contract; fractional paid media department

Source: initiob2b.com

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