Gigli Moves Beyond THC Cocktails With Functional Drinks and Zero-Proof Mocktails

What happened

On November 6, 2026, Miami-based Gigli launched a Daily Functional Line of three sparkling drinks (Daily Lift for energy and strength, Daily Glow for beauty and hydration, and Daily Flow for mood and focus) alongside SKINNY Mocktails, a zero-proof line with real fruit juice and adaptogens. The rollout began with a pre-launch at Hy-Vee, and the products are also sold online.

Gigli started in January 2024 with THC cocktails and says it has sold more than 8.5 million cans through 5,500 retail locations in 21 states. The new lines take the brand into the mainstream wellness aisle with a message that pushes against artificial sweeteners and zero-calorie claims. Each formula combines several ingredients, such as creatine, collagen, functional mushrooms and adaptogens. Moving from a niche infused category into crowded functional beverages and mocktails means Gigli has to build broad awareness and get shoppers to try the drinks.

Overview

Gigli is a beverage company that began with low-calorie THC cocktails made with real juice. Its portfolio now includes functional drinks built around daily roles like energy, beauty and focus, as well as zero-proof mocktails. Gigli sells through retail, with distribution in 21 states and about 5,500 stores including Hy-Vee, and also sells direct to consumers through separate sites for its functional and infused lines.