For agencies
Agency opportunities
Open RFPs and early signals for marketing agencies, summarized in plain English and checked before they go up. Each one is badged: an RFP is a buyer asking for proposals now; a Signal is a reason to reach out before anyone asks, like a new CMO or an agency review.
Signal Opportunity · M&A or funding
CSL Group: M&A or funding
UK-based CSL acquired Georgia's SIMPL Wireless to enter North America.
Best suited for: B2B tech marketing agencies.
- Brand & creative
- Digital marketing
- Paid media
- SEO
- Social media
- Content & video
- PR & communications
- Web & app
- Email & CRM
- Research & strategy
- Events & experiential
Signal Opportunity · M&A or funding
Arity: M&A or funding
Arity, an Allstate subsidiary, agreed to acquire transportation data company INRIX.
Best suited for: B2B tech and data branding agencies.
- Brand & creative
- Digital marketing
- Paid media
- SEO
- Social media
- Content & video
- PR & communications
- Web & app
- Email & CRM
Signal Opportunity · M&A or funding
Paramount Skydance / WBD: M&A or funding
With Skydance controlling Paramount and WBD, layoffs are coming and WBD ad-sales leaders are exiting; Jay Askinasi to lead ad sales.
Best suited for: Media buying agencies
- Brand & creative
- Digital marketing
- Paid media
- Social media
- Content & video
- PR & communications
Signal Opportunity · M&A or funding
Mattel / Authentic Brands: M&A or funding
CNBC (via Adweek's roundup) reports that Mattel shares rose on reports that Authentic Brands wants to take it over.
Best suited for: Toy/entertainment, licensing and family-brand agencies (watch-list)
- Brand & creative
- Digital marketing
- PR & communications
Signal Opportunity · Strategic initiative
Under Armour: Strategic initiative
Under Armour is refocusing US marketing on football, from an NFL sponsorship to flag-football partnerships, after Steph Curry's exit and a 9% year-over-year drop in North American revenue.
Best suited for: Sports marketing, grassroots/youth sports and athlete-content agencies
- Brand & creative
- Digital marketing
- Paid media
- Social media
- Content & video
- PR & communications
- Events & experiential
Signal Opportunity · M&A or funding
MSQ Group / January Digital: M&A or funding
PE-backed MSQ (UK) acquired US media agency January Digital (clients incl. Supergoop, Steve Madden, Amika); terms undisclosed.
Best suited for: Independent media / retail-focused agencies (exit planning)
- Brand & creative
- Digital marketing
- Paid media
- Social media
- Content & video
- PR & communications
- Web & app
- Email & CRM
- Research & strategy
Signal Opportunity · New CMO
Netflix: New CMO
Netflix parted ways with Pam Levine, VP of marketing and publicity for the US and Canada.
Best suited for: Entertainment marketing, publicity and social agencies
- Brand & creative
- Digital marketing
- Paid media
- Social media
- PR & communications
- Events & experiential
Signal Opportunity · New CMO
Converse: New CMO
Marketing Brew, citing an Adweek interview, refers to Rodney Rambo as 'former Converse CMO' after a controversial campaign that brought him threats.
Best suited for: Footwear/apparel brand and social agencies (verify first)
- Brand & creative
- Digital marketing
- Paid media
- Social media
- Content & video
- PR & communications
- Events & experiential
Signal Opportunity · New CMO
Authentic Brands Group: New CMO
Authentic Brands Group named USA Today Co.'s Lark-Marie Antón as its first chief communications officer.
Best suited for: Corporate PR, reputation and executive-visibility agencies
- Brand & creative
- PR & communications
- Research & strategy
- Events & experiential
Signal Opportunity · New CMO
Albertsons Media Collective: New CMO
SVP Brian Monahan abruptly left Albertsons' retail media network; it now reports to CMO Emily Turner.
Best suited for: Retail media / commerce agencies, CPG shopper marketing
- Digital marketing
- Paid media
- Content & video
- PR & communications
- Research & strategy